Kesslers collaborated with Giorgio Armani to create the fragrance displays for the launch of the latest Code fragrance, Code Colonia. The luxurious world of Giorgio Armani was re-created enhancing the brands premium identity.
The new Armani Code Colonia fragrance is mysterious, cool, bright bringing a new freshness into the brand. Armani Code Colonia is for the morning after the party reflecting casual elegance and effortless seduction.
Kesslers designed and manufactured the Armani Code Colonia displays for the release of Armani’s Code Colonia taking into consideration the new freshness that the fragrance exudes. The design of the display itself included elegant clean lines. The usual copper frame was replaced with a chrome silver version enhancing the lighter and fresher Colonia scent whilst amplifying the high quality that is associated with Giorgio Armani.
This fragrance is the third Armani code fragrance to be added to the trio. The Armani ‘Code’ is the classic dark fragrance representing the party. Armani Code ‘Profumo’ represents intensity, with its goldish brown colour reflecting the after party. Both fragrances are for the man during his night. The new fragrance Armani Code ‘Colonia’ is for the morning after the party, a day fragrance, with the colour blue giving it a light and airy feeling to enhance the mornings.
One of our creative designers Bradly Lewis said “We wanted the displays to covey the effortlessly cool presence of its user. cool Metallic hues and light blues with chrome detailing for an effortless, fresh and new direction for the Armani brand.”
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Kesslers International: designers & manufacturers of retail merchandising display solutions and
point of purchase displays.